Компания "Insight Estate"
Context:
We are building a b2b digital platform which will connect agents and developers across the globe to help them sell more. As part of this larger project we launched a new digital real estate agency in Phuket, Thailand. Agency is not only a standalone business generating cash, but also serves as a testing ground for our ideas, hypotheses and digital products.
We are looking for a marketing generalist who can wear many hats and manage various marketing initiatives. At first it’s more on a tactical side and about rolling up your sleeves: we need to start selling thus require landings, leads, sales materials, automated pipeline etc. Eventually it will evolve into a more strategic role of brand building, partnerships, strategy across different marketing streams.
#1 task
Help us kick-start selling to customers (mainly about leads and their nurturing together with sales team)
Key Responsibilities
Collaborate with agency leadership to create and implement the overall marketing strategy
Identify target audiences and tailor messaging to specific markets and needs
Be a source of ideas, hypothesis and experiments
Cooperate with sales and business development teams in order to boost lead generation, conversions and overall customer experience
Plan, manage, and execute multi-channel marketing campaigns
Develop and manage SMM content
Oversee SEO and Website management
Establish, analyze and optimize marketing pipeline
Kickstart CRM activities
Coordinate with external agencies or freelancers for specialized tasks (e.g., paid ads, graphic design)
Monitor marketing budgets and ensure effective allocation of resources to maximize ROI
Qualifications:
3+ years of experience in a broad marketing role, ideally within real estate, tech, or investment sectors. Knowledge of Thailand real estate market is a plus
Proven ability to manage end-to-end marketing projects and campaigns
Strong understanding of digital marketing channels (SEO, social media, email, paid ads)
Hands-on experience with content creation, analytics, and reporting
Excellent organizational skills, with the ability to juggle multiple projects
Ability to work independently, make decisions, and handle a mix of strategy and execution
Willingness to get hands dirty and take on a variety of tasks in a fast-paced environment
What you’ll gain by working with us:
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