Бренд-менеджер

Comment: CampoMos Marketing department was reduced!
- Development of the marketing strategy for the related product lines
- Development of the company sub-brand
- P&L product lines / sub-brand managing
- Organization & realization of new product launches: strategy, brief for new product development, price positioning, package design development, timing for launch etc.
- Market dynamic analysis
- Competition analysis in regards to products, pricing, positioning, promotion
- Planning and implementing BTL and ATL activities
- Planning and realization of the Marketing Budget
- Providing cooperation with creative & marketing research agencies
- analysis of qualitative & quantitative studies
- Analysis of competitors’ activities
- Analysis and evaluation of sales stocks
- Providing of management with accurate and relevant information and analysis, reports

- Analytical reposts \ marketing consulting for big FMCG and Electronic companies
- Communication with clients
- Experience in consumer analysis, segmentation, price perception, advertising effectiveness, mystery shopping, product / concept testing, Brand Health, Brand Equity etc

- Composing of Researching offers for clients on the basis of clients briefs
- Composing of marketing reports on the basis of data analysis
- Communication with clients

Marketing audit. Client’s business organization \ consulting, including local market analysis (competitors, consumer and services).
Further implementation for business attractiveness and potential estimation, business organization, positioning and promotion at the local market.
Marketing strategy building.
Composing of business plan (marketing part) for new business.