Special Channel Brand Manager (eCommerce & Hard Discounters)( Perfetti Van Melle )

Компания "Perfetti Van Melle"

We are looking for new colleague to our team. This role is in Brand Marketing Department, Digital & E-commerce group. Our new colleague will work in close cooperation with cross-functions: Sales, Trade Marketing, Brand Marketing, R&D and Category Management.

Key Responsibilities:

• Define and manage the product portfolio for eCommerce and Hard Discounters;
• Identify growth opportunities and optimize the assortment to meet channel-specific needs;
• Lead the development and launch of new products tailored for eCommerce and Hard Discounter channels;
• Collaborate with R&D, supply chain, and marketing teams to bring innovations to market;
• Design and implement channel-specific pricing strategies to maximize profitability and competitiveness;
• Monitor and analyze channel performance metrics, including sales, market share, and ROI;
• Use data-driven insights to inform strategic decisions and optimize channel strategies;
• Work closely with sales, marketing, supply chain, and finance teams to ensure flawless execution of strategies;
• Lead cross-functional alignment to meet channel goals and drive efficiency in implementation.

• 1-3 years of experience in Brand or Category (channel) management in FMCG;
• Strong analytical and problem-solving skills;
• Proven track record of managing product portfolios and leading NPDs;
• Excellent communication and leadership abilities for cross-functional collaboration.

• Job in multinational fast growing FMCG company;
• Opportunities for professional growth and career development;
• Interesting role with a lot of challenges;
• Annual bonus based on the results of work;
• Medical insurance from the first working day;
• Flexible benefits (fitness/travel/food compensation);
• Free access to educational portal Eduson;
• Attractive corporate discount program PrimeZone (discounts to restaurants, shops and services);
• Participation at internal & external professional conferences and meetings;
• Location: comfortable office within 3 minutes walking distance from Ulitsa 1905 Goda;
• Hybrid working format: 3 days in office, 2 days remotely per week;
• Empowering and supportive corporate culture.

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