PR Manager

PR Manager. Duties: Developed new strategies for maintaining good relationships with the media. Identified relevant media influencers and generated awareness of opportunities.Worked in collaboration with the glossy, lifestyle and healthy media to develop new ways and strategies for attracting customers, other media audiences and the general public. Worked with national and local media. Maintained media contacts which were necessary for execution of the media action plans, to enhance brand image of the firm. Represented the firm on the market and among the public, as well as in front of the media. Created public relations and internal communication materials. Sourced and wrote articles. Created and managed programs that increase the visibility of the company, its products, its personnel, and its strengths in the market place and in the community. Relationship built and networked with colleagues, clients and the media.

November 2013 — July 2014
Media Manager. Duties: Developed new strategies for maintaining good relationships with the media Identified relevant media influencers, and generated awareness of opportunities.Worked in collaboration with the media houses to develop new ways and strategies for attracting customers. Organization of publications (daily media work). Created public relations communication materials. Sourced and wrote articles appropriate for both internal and external. Represented the firm on the market and among the public, as well as in front of the media. Monitored the media, including newspapers, magazines, journals, broadcasts, newswires, social media sites and blogs, for opportunities for clients. Prepared regular client reports. Management and control of media-executive and assistants. I worked with Burger King, BOSCH, Alcatel ONETOUCH, Karcher, S7 Airlines, Smolensky Bank, Max Brenner.
August 2013 — November 2013
Senior Account Executive. Duties: Liaised on a daily basis with clients and the media, often via telephone, email and social media. Relationship built and networked with colleagues, clients and the media. Monitored the media, including newspapers, magazines, journals, broadcasts, newswires, social media sites and blogs, for opportunities for clients. Worked as part of an account team to develop client proposals and implement the PR activity. Prepared regular client reports and attended client meetings. Researched, wrote and distributed press releases to targeted media. Promoted news stories and features to the media, known as «selling in». Attended and promoted client events to the media. Event management, including press conferences and promotional events. Assisted with the production of client publications, such as in-house magazines. Market research. Researched for new business proposals and presented to potential new clients. Managed the PR aspect of a possible crisis situation. I worked with Burger King, BOSCH, OTIS, Shokoladnitsa cafe, Moscow Brewing Company, Children’s world store.
April 2013 — August 2013
Account Executive. Duties: Liaised on a daily basis with clients and the media, often via telephone, email and social media. Relationship built and networked with colleagues, clients and the media. Monitored the media, including newspapers, magazines, journals, broadcasts, newswires, social media sites and blogs, for opportunities for clients. Worked as part of an account team to develop client proposals and implement the PR activity. Prepared regular client reports and attended client meetings. Researched, wrote and distributed press releases to targeted media. Promoted news stories and features to the media, known as «selling in». Attended and promoted client events to the media. Event management, including press conferences and promotional events. Assisted with the production of client publications, such as in-house magazines. Market research. Researched for new business proposals and presented to potential new clients. Managed the PR aspect of a possible crisis situation. I worked with Burger King, BOSCH, Shokoladnitsa cafe, Moscow Brewing Company.

R Manager. Duties: Liaised on a daily basis with clients and the media, often via telephone, email and social media. Relationship built and networked with colleagues, clients and the media. Monitored the media, including newspapers, magazines, journals, broadcasts, newswires, social media sites and blogs, for opportunities for clients. Worked as part of an account team to develop client proposals and implement the PR activity. Prepared regular client reports and attended client meetings. Researched, wrote and distributed press releases to targeted media. Promoted news stories and features to the media, known as «selling in». Attended and promoted client events to the media. Event management, including press conferences and promotional events. Assisted with the production of client publications, such as in-house magazines. Market research. Researched for new business proposals and presented to potential new clients. Managed the PR aspect of a possible crisis situation. I worked with ABB, Sveza.
April 2012 — October 2012
Assistant. Duties: Liaised on a daily basis with clients and the media, often via telephone, email and social media. Relationship built and networked with colleagues, clients and the media. Monitored the media, including newspapers, magazines, journals, broadcasts, newswires, social media sites and blogs, for opportunities for clients. Worked as part of an account team to develop client proposals and implement the PR activity. Prepared regular client reports and attended client meetings. Researched, wrote and distributed press releases to targeted media. Promoted news stories and features to the media, known as «selling in». Attended and promoted client events to the media. Event management, including press conferences and promotional events. Assisted with the production of client publications, such as in-house magazines. Market research. I worked with Unity HR Agency, ZEPTER International, KIN Group wine and cognac factory.

Advertising Manager. Duties: Prepared advertising budgets, calendars and project schedules. Negotiated contracts and coordinated media placements. Informed public about a company's services. Gathered and organized information to help with decision-making regarding media placement, campaign length, featured services, and technical details. Created direct mail and SMS initiatives. Measured ad effectiveness and optimized if needed. Coordinated and controlled staff members who created and delivered ads. Prepared cost estimates for campaigns. Event management.